Fashion & Beauty Publicists Bid Sweet Adieu to Daily Candy

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Daily Candy took my business from my basement to the boardroom. In 2004, I started Xperience Days, a website that offered 1,000s of unique activity based gifts across the US. Seven months after we began selling experience gift certificates we were fortunate enough to be featured in Daily Candy. Our visitor traffic immediately doubled, our sales immediately doubled, it helped propel us into a real business and gave us the push we needed to move the startup out of my basement and into an office. Over the next year, we continued to receive traffic and referrals from this one piece of exposure. I can honestly say that I’m not sure I my company would be where it is today if we had not be lucky enough to be featured in Daily Candy in 2005.

Michelle K Geib, CEO, Xprerience Days

Crosby Noricks

Crosby Noricks

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. A decade later, Crosby is a successful fashion marketing strategist who spends her time championing PR Couture's growth and mentoring fashion publicists through her signature online course PRISM. Learn more about opportunities to work directly with Crosby at her website crosbynoricks.com

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