PR Agency News: AMP3 PR, 5W, Kenwerks & Red PR


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Boutique Fashion PR Agency, AMP3 PR, has added new four new clients to its 2016 roster: Italian designer Domenico Vacca (and the opening of his 10-story flagship destination in NYC), Joan Oloff designer footwear, women’s ready-to-wear newcomer Rohitava Banerjee, and e-commerce platform Armadio.  (Find out more about AMP3 PR in our interview with CEO Alyson Roy)

New York-based full-service agency 5W Public Relations has been named agency of record for Borghese, adding the iconic skin care and color cosmetics brand to its beauty division roster.

American fashion brand Raffi  has retained creative marketing firm Kenwerks as the brand’s marketing and public relations agency of record.

Hayley Williams, singer of Nashville-based rock band Paramore has launched hair dye brand Good Dye Young with Red PR on board for media outreach and social media management. (Learn more about Red PR in our interview with CEO Julia Labaton)

Crosby Noricks

Crosby Noricks

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. A decade later, Crosby is a successful fashion marketing strategist who spends her time championing PR Couture's growth and mentoring fashion publicists through her signature online course PRISM. Learn more about opportunities to work directly with Crosby at her website