I started PR Couture because I wanted to share what I was learning about PR. And because frankly, I wasn’t getting that warm fuzzy feeling when I tried to connect with publicists for career insight or support.
Over the years I worked in-house, freelance, and agency-side; eventually moving into digital marketing and creating an award-winning social media department before making PR Couture and a small consulting and coaching practice my full-time business. Recently I’ve added university professor and mom to that list – so I know firsthand the juggle and struggle of keeping it all together.
What I’ve come to learn is that entrepreneurship is basically a crash course in personal development, and it’s impossible to make it through on living on an island in your own mind. In fact, if given a do-over card, I’d use it to ask for help, sooner.
I wouldn’t be where I am today without the personal investments I’ve made in experts and coaches who helped me rise to each occasion. Running a business requires us to be relentlessly brave, compassionate and willing to believe in ourselves, over and over again. It’s having gratitude for the wins, and a deep resiliency to do the work anyway, when you’d really rather not. It’s leadership.
I’m honored to extend the PR Couture platform to you as you build your own empire, thrilled to connect you to others who can support you on your path, and wildly optimistic about the magic we can create together.
Welcome to the PRCC!
Founder, PR Couture