Created by Jeneration Academy. Endorsed by PR Couture
Get featured in the media with this proven system, so that you can effortlessly gain a larger audience, earn more revenue, and get your freedom back.
Does this sound familiar?
You have a great brand, product or service, and are doing everything you can think of get your name out there. Trouble is you have so much on your plate and promotion isn’t your strong-suit. As a result, PR keeps getting pushed to the bottom of your list, stressing you out and keeping you playing smaller than you’d like.
Imagine being able to forward your latest mention in InStyle or Fast Company to your best friend and that potential investor or stockist. It’s not just the credibility, authority and legitimacy that press coverage offers, and it’s not just the excitement of adding another media logo to your site and sharing the publicity on social media. Being featured and endorsed by the media can be one of most inexpensive and affordable ways to build instant demand; tangible results like increased revenue, interest, opportunities and finally building that buzz-worthy brand you’ve been dreaming about.
Press Success is a digital online program developed by Jen Berson, CEO at Jeneration PR. It is the only DIY program we recommend for brands and individuals looking to land major media coverage and propel business forward.
Every day at Jeneration PR retainer clients pay thousands of dollars PER MONTH for services. Press Success will teach you Jen does what she does to so successfully: all of her insider info, years of expert know-how, including how o cut through the clutter and get the attention of editors, securing great press for clients.
Press Success teaches you all of it; the secrets to make your products irresistible to editors and customers complete with real examples of pitches that resulted in huge national press features.
It costs $148,220 to buy an ad in Forbes Magazine
Imagine getting that exposure for FREE.
How?
By telling the right story at the right time through PR outreach.
Press Success was designed for business owners like you. Go at your own pace and start anytime you’re ready. The program is full of easy to follow, actionable lessons that will help you understand how to promote your business and take action to get your own press.
No fluff, no BS. No time wasted.
In this digital day & age, one thing that has definitely changed is the timing of new content. Journalists are expected to write way more content in the past, content that often gets written, and published, on the same day.
Did you know? Online editors actually have to fulfill “digital quotas,” each day.
This is actually great news for you, because there is a ton of opportunity to get in front of these busy writers who are desperate to find experts on every topic imaginable for the articles they’ve been tasked to write.
The only question is, are they going to feature you or your competition?
Now is YOUR time to grab the media spotlight for yourself and your business.
You may think you’re not ready, and that you’re not sure where to start or that you’re not established enough.
Guess what? You don’t get to feel like an expert and THEN get the media you want… media coverage MAKES you the expert.
Truly… There is absolutely NO better time to start than now.
Press Success goes into detail about how to get sales and more visibility through influencer seeding, editorial placements including TV segments, and more, saving you tens of thousands of dollars (no more spending tons on paid advertising, you can get thousands of dollars of exposure for FREE with good press).
The course really pays for itself with just a few media placements!
This is the complete and comprehensive PR program for entrepreneurs – unlike other programs, Press Success shows you how to not only land the press mentions, AND how to turn that into sales and ROI with a powerful strategy to leverage every mention, link, and press hit you get.
Take charge of your own publicity and growth of your business. No more sitting on the sidelines while your industry peers get all the attention.
It’s time to be your best advocate. Remember, no one is going to get this press for you – you have to go out and claim it.
This welcome Module will help get you into the right mindset for Press Success. You can't build towards greatness if you don't have a strong foundation. In Module 1, you'll learn what exactly PR is, and what it can do for you and your business, as well as my philosophies for Press Success.
This Module is all about Planning for PR Success and giving you the building blocks to build a killer plan tailored to your business. We'll focus on gathering & leveraging your assets, uncover who your target customers are, and how to reach them. We'll create a PR plan for your specific goals --one that will match and enhance all your business objectives and take your business to the next level
In this Module, you'll learn exactly how to craft a compelling pitch that will get read and get a response, landing you and your brand coverage in the media. You will discover the steps you need to come up with persuasive, relevant & timely story ideas--the keys to securing press.
This section is focused on converting pitches to press features and will let you flex all the new skills you've acquired so far. We'll talk specifics about pitching for TV & print magazine features, guest blogging & podcast opportunities. We'll give you the inside scoop on celebrity seeding, and blogger & influencer engagement, so you can work these key strategies into your media plan. You will also learn the delicate art of the follow-up, so you don't leave any opportunities for great press on the table.
Congrats, you've secured your first placement. Now what? It's time to talk about leveraging your media placements. You'll learn how to edit press clips for your website and/or marketing kit and amplify your press results via social media and email marketing, creating even more potential for sales. Get ready for those results to snowball!
Access to our list of over 150+ headline thought starters that you can use to help you craft a subject line to grab an editor's attention.
so that you never miss a deadline to be featured
How to quickly (and easily!) edit & clean up your press wins to get them ready to share
so you can be in the know like a pro!
I‘m a busy mom of two young boys and run a thriving PR & social media marketing firm promoting international brands and experts. I use the techniques I teach in Press Success every day to land 5-figure monthly retainer clients coverage on dozens of TV shows including Ellen, Access Hollywood, TODAY Show, Extra TV, E! News, Business Rockstars, and in the pages of hundreds of publications like Business Insider, Forbes, VOGUE,InStyle, People Magazine, HGTV Magazine, Redbook, and more. You name it; we’ve had our clients featured there.
Like you, I don’t have a lot of extra time in my day to learn a new skill that isn’t going to save me time and make me money in the long run. That’s what my course will do for you and your business: Bring you more customers through the media, and make you more money so you can work smarter ”not harder” and ultimately be more profitable!
This course takes all of my PR and marketing know-how gained over the last decade of running my PR firm, and packages it in fun, easy to follow step-by-step modules, lessons & workbooks that will make you a media-savvy mastermind in no time. You’re getting all the strategy and secrets that make my firm successful, so you can produce professional PR results for your own business.