
8 Essential PR Skills to Land More Press (+ Get Promoted)
Written by Katherine Rothman, CEO of KMR Communications You just landed a new job or have been working away at great PR firm you’re excited
Written by Katherine Rothman, CEO of KMR Communications You just landed a new job or have been working away at great PR firm you’re excited
2018 was a wild year for the wellness world, and it’s not slowing down anytime soon. From healing crystals, to CBD lotions, to yoga retreats,
Happy New Year! January and the new year brings with it a fresh energy and a restart – try some new pitch ideas as well!
Mastering the skill of pitching is essential to garnering press coverage in clients’ target publications. A great pitch can result in anything from beautiful multi-page,
In August, we’re featuring interviews with the editors of some of our favorite digital fashion magazines. Enjoy! London-based fashion magazine Magpie Darling started in 2011 and
If the incredible high of landing a great piece of press coverage is akin to spinning straw into gold, then our own personal expectations (not
Capturing the attention of the fashion media isn’t easy but with the right pitch, it can be a whole lot easier. Set yourself up for
With more print editors flocking to the web, it’s no surprise that PR girls are doing the same, carving out content-rich sites that are a
Working with a nationally recognized brand like Land’s End was a natural fit for Glitter Guide. We aim to provide our readers exposure to brands
Bloggers have become the digital voices of fashion. Getting coverage by a popular blog is almost as influential as magazine coverage or celebrity placement, sometimes
MRL President, Molly R Leis has more than a decade of experience creating brand-marketing campaigns for some of luxury’s most influential brands such as Saks
With so much emphasis on new social tools, platforms and outreach strategies, we thought it high time to take a step back and explore some
A strong editorial interview piece mixes together background information, the editor’s own perceptions and the resulting quotes culled from a live interview. What turns a
Gift guide season is here! Put together by editors from various media outlets – from print magazines to blogs, gift guides are a compilation of
Reporters and editors are jumping ship to play in the PR sandbox. For the publicists out there that have no idea what they’re doing- how