PR Strategies
How Global Streetwear Brand Mishka Deals with Negative Comments on Social Media
Mishka is a popular clothing brand based in New York City that was started by Greg Rivera and Mikhail Bortnik in 2003. Originally a t-shirt
Mishka is a popular clothing brand based in New York City that was started by Greg Rivera and Mikhail Bortnik in 2003. Originally a t-shirt
This season, I had the pleasure of attending Tadashi Shoji’s Fall 2012 show at Mercedes Benz Fashion Week. Inspired by the Golden Age of Shanghai,
Jessica deGuardiola had owned her Boston-based boutique fashion PR firm, 5sPR, for about three years when she realized two important things. First, that she was
3 Days to Fashion Week 8:00 AM Launch an all out assault pitching menswear line, NATIVE SON, a new client that I picked up the
When Industry Publicity sent me over a pitch about their client Tribal Sportswear’s perfect-for-work pants, all priced under $75 and available in sizes 2-18, I
…well at least one of them! OscarPRGirl aka Erika Bearman, Oscar de la Renta’s director of communications, goes there. And we can’t stop watching! What’s
We are fashion purists and we believe in the runway show. This online experience will replicate the pureness of a live runway show, the only
Mariposa Communications, a New-York based fashion PR agency headed up by Liz Anthony, has added fashion blogger favorite Wanderlust + Co to its roster. The
NYC PR Girls is a must-read site for anyone in the PR industry, especially younger professionals. Each writer works for a different PR agency and brings
The Apreció Foundation is a Chicago non-profit that funs mentoring, academic assistance, and scholarship programs for high-potential, low-income women in Chicago Public High Schools. On
Since I didn’t have showroom in Manhattan, I expected that I wouldn’t be taken seriously as a fashion PR. However, I have learned that if
The Betsey Johnson PR department has their hands in every project and works to support every single department – Brianna Saperstein Brianna Saperstein left her
Whether you are up for a coveted spring 2012 fashion PR internship or well on your way to landing the c-suite dream job you are
Style House PR, is a boutique PR & brand marketing firm located in the heart of New York City, has announced representation of ResultWear by
How does a luxury department store lure in it’s next generation of savvy, high-end customer? By letting them ” help determine Lord & Taylor’s Christmas