PR Couture Industry Awards

The Bespoke Communication Awards (the BCAs) recognize and celebrate excellence among PR and marketing agencies, in-house teams, and individuals in the fashion and lifestyle sector. First launched in 2017, the BCAs seek to highlight outstanding efforts on behalf of communication experts to creatively and strategically build and sustain great brands.

take your turn in the spotlight

2019 Award Opportunities

Awards are based on work executed from January 1-December 31, 2018

The BCAs have given the fashion & beauty PR niche a much-needed opportunity to share and celebrate accomplishments within our competitive industry. Our BCA accolades have given us the ability to showcase our break-through campaigns and how we differentiate in the space.
Alyson Roy
Co-Founder of AMP3 PR

Agency of the Year

This award recognizes a standout communications agency that experienced outstanding client results, growth and positive contribution to the industry overall in 2018.

Best Agency to work For

This award recognizes a standout agency that prioritizes a positive work environment and supportive company culture.

Communicator of the Year

The Bloom Award honors an inspirational, established professional with a history of leadership, innovation and best-in-class efforts that drive our industry forward.

Emerging Communicator of the Year

The Blush Award honors an inspirational, up-and-coming professional under 30 who demonstrates leadership, strategic brilliance and best-in-class efforts on behalf of clients/company and team.

Career Achievement (The Maven Award)

The Maven Award is selected by PR Couture and the judging committee, with input from the PR Couture Council. The award recognizes the career achievement of a single, standout professional who has truly made a mark on our industry.

PR Campaign of the Year

This award recognizes a standout campaign that successfully garnered an outstanding return on objective using primarily earned media strategies.

Media Placement of the Year

This award recognizes a single, standout media placement of superior quality, aligned with brand goals and positioning, and ideally increased brand awareness, conversions and additional pick-ups.

Event/activation of the year

This award recognizes engaging, memorable and educational event-based experiences that successfully brought a brand’s products and/or services into the hands of their target audiences and/or key media contacts.

Influencer campaign of the year

This award focuses on a standout campaign that leveraged influencers to achieve brand objectives.

Best use of social media

This award recognizes outstanding use of social media to achieve brand objectives.

Previous winners include:

FAQs

The 2019 Bespoke Communication Awards are open to any relevant work/contributions executed between Jan. 1, 2018, and December 31, 2018. We are a global award program; open to international submissions.

Work may be entered on behalf of individuals, agencies, and companies. Be sure to get any relevant approvals before submitting.

Loosely defined, this includes apparel, shoes, accessories, handbags, beauty, fitness, wellness, travel and home. If you have any questions regarding if your brand/submission falls into the category of fashion and lifestyle, please email hello@prcouture.com

Loosely defined, this includes apparel, shoes, accessories, handbags, beauty, fitness, wellness, travel and home. If you have any questions regarding if your brand/submission falls into the category of fashion and lifestyle, please email hello@prcouture.com

All possible. You may submit multiple entries for a single award, or submit an entry across multiple categories as long as it meets the requirements outlined. Each entry will require a separate entry fee (simply change the quantity as needed upon checkout) and you will need to submit individual award submissions for each.

Each year we hand-pick a small group of industry experts to service on our judging panel. PR Couture founder Crosby Noricks acts as tie-breaker as needed.

Judges are allowed to submit relevant work for consideration. Any judge who has a potential conflict of interest, including, but not limited to, working for an organization that submitted that an entry and/or being involved with any aspect of the project, will simply not be allowed to judge that entry.

Awards are judged, where appropriate, using the traditional strategic planning model of RPIE (research, planning, implementation, evaluation). Judges use a matrix to evaluate each entry.

Each winner will receive a custom Winner gift package including a physical award and a variety of hand-picked items. Trust us, you’ll be grinning wider than on your birthday. Winners will also be profiled on PR Couture and across our social media profiles and included in our official release.

Due to our judging process and time constraints, all submissions must be final and will not be available for editing. Please make sure you submit your best work the first time around.

You can withdraw an entry at anytime; however, refunds will not be permitted.

If you have any questions about the program, issues submitting your entry, or would like to discuss remaining sponsorship opportunities, email Lindsey Palmer, BCA Program Manager at lindsey@palmerpublic.com